This training is for leaders of state and local bicycle and pedestrian advocacy organizations. It’s purpose is to train leaders to organize and execute campaigns that will improve pedestrian and bicycling conditions in their communities.

Join your fellow bicycle and pedestrian advocacy leaders to learn from expert coaches and each other through Thunderhead’s proven curriculum on choosing, directing, and winning campaigns to promote complete streets, where walking and bicycling are safe and commonplace. After three days of fun and inspiring work with the country’s leading experts in advocacy, you’ll come away with the tools and confidence to be a leader in your community—one who knows not just how to advocate for improvements, but win them!

You’ll learn how to:

Choose the right issue

Set realistic but visionary goals, choose the best strategies and tactics, and stick to timelines

Map out the power structure in your community, support and leverage allies, neutralize and convert enemies!

Communicate effectively, reaching the right audience with the right message through the right media, and….

Raise money, to strengthen your organization for the next bigger victory!

In the end, you’ll have a detailed campaign blueprint that will assure a victorious campaign and set up your organization for greater victories in the future.

Registration is only $250 and includes Friday’s reception, Saturday’s breakfast, lunch, bicycle tour and party, and Sunday’s breakfast and lunch. Discounts are available for additional representatives from the same organization.

Register today at the Thunderhead Alliance.

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